A Barbie for everybody


Credit to Lammily website

Meet Lammily. As her website states, she is “the first fashion doll made according to typical human body proportions to promote realistic beauty standards.”

Created by Nickolay Lamm, Lammily comes with articulated elbows, hands, knees and feet. Her feet are also flat and not stuck in a permanent high-heel position. Her body is supposed to help promote that she is active, healthy and strong. Lammily’s site also offers for sale a sticker package called “Lammily Marks” – reusable, clear vinyl stickers that vary from acne, cellulite and stretch marks to stitches, bruises and mosquito bites.

Lamm wants to create accessories for her that will be “reflective of real life.” These include books that would be used for information, or plants and vegetables so she can have her own garden


Credit to Nikolay Lamm

The image of what would become Lammily and Barbie side by side was created by Lamm. He originally created the image when he was wondering what Barbie would look like if she were an average woman.

The image went viral and people began to wonder where and how they could get a doll like that. Celebrities such as Demi Lovato were surprised but supportive that doll like that being created.

After being constantly contacted, Lamm decided to try and make this doll a reality. He started a campaign with a fundraising goal of $95,000 and received $501,000 in pledges. The doll was shipped out to all backers of the project on Nov. 28. More than 19,000 dolls were pre-ordered.


Credit to Lammily website

In the future Lamm would like to see the Lammily doll with “different ethnicities and different healthy body shapes.” He would like to eventually create a male version of the doll as well.

The doll project has receiveed a range of positive and negative reviews from people. Many wondered how children would react to the new doll. A video, released by Lamm, showed the doll being shown to second graders and their reactions. The video shows mostly girls reviewing the doll but did have one boy’s opinion. The children were given an original Barbie doll to help compare. The children did notice and comment on a difference between.

A few of the girls actually related her to people they knew such as their sister or aunt. Another popular comment was the she looked like a real person or a regular girl. The students thought Lammily would be active if she did activities. When asked about careers, the students’ most popular choice for Lammily was a teacher. When asked about Barbie’s possible career choice, the jobs were mostly beauty-based or that she “doesn’t look like she’d do any job.”

Although the future of Lammily looks promising, only time will tell if she can undo 55 years of tradition.

Lauren Rudy

A journalism student hoping to explore the world.

1 Comment

  • Avatar
    Reply December 3, 2014


    I am happy to meet Lammily, however she is still pretty thin with nary a ripple of fat to be seen. Granted she is a plastic doll. It is a great idea to have a “Barbie” look a little more like the real thing, but to be fair I don’t think the difference is all that different.

Leave a Reply

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.